Construction of learning in the classroom: a pedagogic proposal that emerge from the children's show Guillermina and Candelario

Abstract

This article identifies if the children's show Guillermina and Candelario promotes in its audience the values literacy and the respect for nature and if it encourages the Edu-Entertainment strategy in children. To reach this aims, it was proposed a qualitative investigation where they were made five children’s focus groups, four in-deep interviews with primary school professors and a qualitative content analysis of four chapters. Of the analysed information emerges a construction model of learning in the classroom, based on the construction of meaning propitiated by the dialogic process between the educator and the pupil. It is concluded that, with the children's television show, it is possible to design pedagogic strategies that complement the lack of information in ecological, social and ethical aspects, persuade the infants to have a positive change in their individual behaviour and educate them about the social norms.